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Johnson & Company Remembers to Market Itself
also in this document:
jo&co Hits the Big Time | jo&co
Knows What to Do
Often times, a public relations (PR) and marketing company forgets
one of the most important components of being successful: remembering
to promote itself. While Johnson & Company (jo&co), The Virtual
Agency ™, never neglects its clients in order to promote itself,
it has always remembered the value of PR in its own pursuit of excellence.
Having at least one of jo&co's account executives managing its
own account continues to be a top priority for Jennifer J. Johnson,
principal and senior marketing strategist. All of the jo&co team
has participated in helping to promote the company in way or another.
From writing press releases to organizing business kits, jo&co associates
participate in helping The Virtual Agency become one of the premier
PR and marketing firms handling high-tech accounts today.
jo&co Hits the Big Time
So far, the strategy has been very successful and Johnson and her
company have been highlighted as virtual pioneers in The New York
Times, Working Woman, Home Office Computing, Entrepreneur and Investors
Business Daily. Johnson along with associate Jordan Karpowitz, were
highlighted on The History Channel's Modern Marvels Series, entitled
Office Wonders. Seen by almost one million viewers, Johnson & Company
was featured next to Fortune 500 Giants Microsoft, 3M and IBM.
Creating the Virtual Magna Carta
was an important document for jo&co. Holding true to its Virtual
Model, this Magna Carta outlines the steps needed to become a virtual
workplace. Johnson & Company's indispensable guide for unfailing
professionalism in the virtual workplace will help any company looking
to go virtual. "Our strength lies in the fact that we place a high
priority on sharing knowledge and learning from each other," says
Johnson. "We're pioneering the virtual workspace, so we constantly
improve and find more efficient ways of doing business." The Magna
Carta was highlighted as the CoWorking Tool of the Day by the Technography
Center.
With the help of the jo&co account team leader, Johnson has become
a spokesperson for the Virtual workplace. She continues to be invited
to attend different conferences, participate in various panels and
receive important awards relative to being a virtual pioneer.
Johnson & Company Knows What to Do
jo&co has proven it is a successful PR and marketing firm for many
other companies, including Astrocenter.com, Virtual Learn and Helius,
to name just a few. When a company can have incredible success marketing
itself as well as other companies, it shows that it really does
know what it is doing.
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