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High-Tech, High-Stakes and High-Flex

Johnson & Company profiled as being at the front of the "virtual" future

www.joandco.com - April 2, 2001 - As part of an ongoing series examining the "Changing Face of America," David Molpus, award-winning journalist for National Public Radio (NPR), shared his observations about the growing trend of teleworking and 100 percent virtual operations. Molpus' story, featured on NPR's trademark Morning Edition, honed in on what NPR dubbed "The Company from Nowhere"-Johnson & Company, The Virtual Agency,™ founded and managed by Salt Lake City and www resident Jennifer J. Johnson. The program, broadcast to an estimated 2.8 million listeners, additionally featured the views of Harvard Business Professor Rosabeth Moss Kanter.

Though, as many as one third of the workforce occasionally work from home, working in a headquarterless, all-virtual environment where the home offices are networked together is rare, according to Molpus. Formed in 1997, Johnson & Company (jo&co) is a 100 percent virtual PR and marketing business wherein associates collaborate across three time zones to service high-stakes marketing needs of high-technology companies. Molpus referred to the agency as a "dream job" for associates who choose when and where they want to work through the auspices of modern technology. "High-tech, high-stakes and high-flex is what Johnson & Company offers employees," he observed. This is reflected perfectly in the company motto, "Working Anytime, Anyplace, Any way at Any pace"™.

Kanter, author of E-Volve, an analysis of virtual culture, pointed to virtual work as a wave of the future, "The big bricks and mortar institutions in general are going to become more like showrooms than they are like permanent places that people are locked into day after day."

The NPR broadcast had huge impact on jo&co's virtual business. After the broadcast, the jo&co Web site (www.joandco.com) had been "hit" by more than 8,000 folks either seeking to hire or—more frequently—join or learn from the organization. According to the e-mails and phone calls that poured into jo&co's virtual headquarters, the workforce in America is excited about the concept.

"Home office doesn't mean hanging out in bunny slippers," noted Johnson. "It means power and control, so it's high-stakes—mission and busines—critical."

To replay the NPR program or learn more about virtual office operations, interested parties can visit either the NPR (www.npr.org) or jo&co web site.

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About jo&co

Johnson & Company, The Virtual Agency™, is pioneering a virtual workforce to create balanced lifestyles and high-stakes career opportunities for home-based professionals. In its fourth year of business, jo&co projects total billings of $3 million. jo&co has been hailed as the "office of the future" in a recent History Channel broadcast chronicling "Office Wonders." More than 75 international publications and media outlets have featured jo&co, including The New York Times, Inc., Working Woman, Entrepreneur and Home Office Computing, as well as a number of additional publications for its approach to "my-sized" careers, which enables professionals to more appropriately balance lifestyle, family and personal needs around their work experiences.

For more infomation, please contact:
Anita Slusser, Account Coordinator
Johnson & Company, The Virtual Agency™
(435) 793-3011
anita_ut@joandco.com

Johnson & Company, The Virtual Agency and jo&co are a registered trademarks of Johnson & Company. All other names are the trademarks of their respective companies.

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