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Virtual Magna Carta
Johnson
& Company's indispensable guide for unfailing professionalism
in the virtual workplace
- Know the three keys. Success in the virtual
workplace hinges effectively managing the three key areas
of technology, process and culture.
- Know what you're getting into. The virtual
workplace really isn't for everybody. It requires
self-motivation, self-discipline and a willingness to share
knowledge and collaborate with others. Be realistic
about your own temperament before taking the plunge.
- Over-communicate. Make sure co-workers are clear
on your boundaries such as office hours, type of work you
can do, when you are available distraction-free and when
to expect "home noises" in the background.
- Drop your solo project and join a band. If you
freelance, get to know fellow freelancers and view them
as potential allies, not competitors. Team up and
leverage each other's availability, skills and expertise.
Don't forget the importance of mentors. Develop relationships
with your managers and colleagues in the virtual world and
learn from their experiences.
- Yes, there is life in virtual space. You gave up
the office, not the people--relationships are important!
Recognize the need for and cultivate a virtual culture.
Find ways to celebrate achievements or special occasions
on-line or via conference call. A little creativity
can go a long way.
- Technology is your friend. Research the
best products for your needs and use the tools at hand!
Some suggestions that are extremely useful in collaborating
with virtual colleagues include internet files servers (such
as eRoom, Hot Office or Web Folders), instant messaging
(ICQ or AOL Instant Messenger) and electronic faxing (eFax).
- Technology is not your only friend. Meet
your co-workers face-to-face. Schedule professional
retreats to build a live connection as the foundation for
enduring work relationships. Cultivate those relationships
by respecting co-workers' professional boundaries, as you
would have them respect your own.
- You're not in Kansas anymore! Face it-the
virtual workplace can be far out! In dealing with co-workers
and clients in "bricks-and-mortar" offices, you risk becoming
the odd man out-a disembodied voice on the conference call.
Draw attention to the person behind the speakerphone by
stepping up your efforts to be a team player. Over-communicate
through multiple vehicles (such as an email followed by
a phone call).
- Virtual professionalism is not an oxymoron.
Be confident in your skills and know they are just as valuable
as those of your non-virtual counterparts. Question
then challenge any instructions that do not seem appropriate,
realistic, or strategic.
- Remember why you joined the virtual workforce in the
first place. "My-size" your workload to take a
more appropriate role among your most important assets-family,
friends, hobbies, etc. Beware of electronic latch-key
syndrome-the tendency to be technically home, but virtually
unavailable most of the time.
Read the related Press
Release
All contents copyright © 2000 Johnson &
Company, The Virtual Agency. Information herein
may be posted or used by other Web sites or publications as
long as credit is noted, as well as an active link to jo&co's
web site is provided with the article (www.joandco.com). Information
or articles herein may not otherwise be sold or stored on a
for-fee web site. Notification of any posting, publication or
other use of any content included herein must be provided -
and would be appreciated - by email to Jennifer J. Johnson at
jjj@joandco.com.
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